CUPRAP, College and University Public Relations and Associated Professionals, is proud to present the 14th annual CUPPIE Awards. Altogether, 357 entries were received from colleges, universities, agencies, and providers of private, specialized, and secondary education and accreditation. The entries covered work completed between December 1, 2019 and December 31, 2020, and in recognition of the pandemic, a special COVID-19 category was added. This year’s awards are being revealed in an all digital format, we have included links to showcase the winners.

We know winners will want to share the great news on social media and ask that #cuppies and #cuppies21 as well as @cuprap are included in Twitter and Facebook channels. Download a digital badge here.

CUPPIE COMMITTEE

• Brian Kirschner, Middle States Commission on Higher Education, CUPRAP Treasurer/CUPPIE Co-Chair
• Jacquelyn P. Muller. Grove City College, CUPRAP Board Members/CUPPIE Co-Chair
• Tracy Jackson, Duquesne University, CUPPIE Committee Member

JUDGING

A tremendous thank you to all of our judges. Veteran judges who have been judging the CUPPIES for years were joined by a crop of newcomers. Our judges represented experts in the field of communications and included designers, writers, educators, corporate executives, and media professionals. And just like the rest of us, they were working in less than ideal conditions. THANK YOU!

Advertising
Audio – Agency or In-House, Digital Display – In-House, Outdoor “ Agency, Outdoor – In-House, Print “ Agency, Print – In-House, Video “ Agency, and Video – In-House

• Christine Baksi, Director, Media Relations, Dickinson College
• Craig Layne, Assistant Director of Media Relations, Dickinson College

COVID-19
Communications Plan

• AKCG “ Public Relations Counselors, led by: Chris Lukach, Chief Executive Officer

Dashboard, Social Media, and Video                                  

• Tony Dobies, Senior Director of Marketing at West Virginia University and Liz Gross, Founder and CEO, Campus Sonar

Print

• Alan Janesch, Principal, Alan Janesch Communications
• Victoria Kidd, Principal, Victoria Kidd Communications

Wild Card

• Aloysius Butler & Clark Team, led by: Steve Merino, Chief Creative Officer, and Alexandra Parkowski, Account Supervisor

Electronic Media
E-Newsletters, Interactive Media, and Website – Redesign/Refresh

• Neil Harner, Founder and CEO, Inverse Paradox

Feature Video

• Alan Janesch, Principal, Alan Janesch Communications
• Stephanie Shirley, Strategic Communications Specialist, Bennis Public Relations

Podcast and Virtual Event Video

• Christine Baksi, Director, Media Relations, Dickinson College
• Craig Layne, Assistant Director of Media Relations, Dickinson College

Social Media Campaign, Social Media Promotion Video, Standalone Post, and Website Feature

• Tony Dobies, Senior Director of Marketing at West Virginia University
• Liz Gross, Founder and CEO, Campus Sonar

Photography
Feature Photo and News/Event/Sports Photo

• Dan Z. Johnson, Dan Z. Johnson Photography
• Melissa Kelly, Melissa Kelly Photography

Print
Admissions Viewbooks – Agency or In-House

• Alan Janesch, Principal, Alan Janesch Communications
• Victoria Kidd, Principal, Victoria Kidd Communications

Advancement Communications – Agency or In-House, Covers, and Postcards – Agency or In-House

• Karen Kelly, Director of Communications, OU Gallogly College of Engineering

Athletic Communications and Brochures – Agency or In-House

• Justin Harbaugh, Art Director/Graphic Designer, Grove City College

Magazines “ Agency and Magazines – In-House

• Mike Bruckner, Former Vice President, Muhlenberg College

Public Relations and Marketing
Branding or Capital Campaigns, Public Relations Campaign, and Special Event Promotion

• AKCG “ Public Relations Counselors, led by: Chris Lukach, Chief Executive Officer

Wild Card

• Aloysius Butler & Clark Team, led by: Steve Merino, Chief Creative Officer, and Alexandra Parkowski, Account Supervisor

Writing
Blog Writing and Short-Form Story

• Kevin Kaufman, Director of Communications, Cheltenham School District

Long-Form Story (more than 1,000 words)

• Barbara J. Marshall, Barbara Marshall Ink

And the CUPPIE goes to ¦

Advertising
Audio – Agency or In-House
Gold Award: Eastern University, ‘Because’ Spotify Ad	Listen
Silver Award: Eastern University, ‘Winter’ Spotify Ad	Listen
Bronze Award: Eastern University, Counseling Spotify Ad	Listen
Honorable Mention: Rider University, Lifting Barriers	Listen
Digital Display – In-House
Gold Award: Philadelphia College of Osteopathic Medicine, PCOM Brand Awareness “ Psychology	View
Silver Award: Eastern University, Data Science Display Ads	View
Outdoor – Agency
Gold Award: Philadelphia College of Osteopathic Medicine, PCOM PA & GA Billboard – œFueled by Humanity 	View
Silver Award: Aloysius Butler & Clark, Proven Value	View
Outdoor – In-House
Gold Award: Eastern University, Train Ride Options Railcard	View
Silver Award: Eastern University, School Nurse Certification Railcard	View
Bronze Award: Eastern University, Teachers Keep Growing Billboard	View
Honorable Mention: Manor College, You Belong Here	View
Print – Agency
Gold Award: Rider University, Billboard	View
Print – In-House
Gold Award: Rider University, Lifting Barriers	View
Video – Agency
Gold Award: Rider University, Free To Roam	Watch
Silver Award: Allied Pixel, Neumann University “NU You”	Watch
Silver Award: Manor College, You Belong Here	Watch
Bronze Award: Allied Pixel, Neumann University – MS Accounting	Watch
Honorable Mention: Bloomsburg University, Bloomsburg University 15 and 30 Second Ads	Watch
Video – In-House
Gold Award: Eastern University, Born for More	Watch
Silver Award: Eastern University, Top 5 Reasons Students Choose Eastern	Watch
Bronze Award: Eastern University, Philly Strong	Watch
Honorable Mention: Duquesne University, Duquesne’s Brand Refresh	Watch
COVID-19
Communications Plan
Gold Award: Edinboro University, BORO CARES – Edinboro University Fall 2020 Return Plan	View
Silver Award: Temple University Office of International Affairs, Education Abroad Virtual Front Desk	View
Dashboard
Gold Award: Rider University, Website Dashboard	View
Silver Award: Edinboro University, Edinboro University COVID-19 Online Resources	View
Print
Gold Award: Juniata College, Peer2Peer COVID-19 Messaging	View
Silver Award: Philadelphia College of Osteopathic Medicine, Book: PCOM Heroes of the Front Lines	View
Silver Award: Rider University, Campus Signs	View
Bronze Award: Albright College, The Albright Reporter – The Pandemic 2020 Issue	View
Honorable Mention: Bucknell University, The COVID Pivot	View
Honorable Mention: Franklin & Marshall College, Bridging the Miles to Wuhan	View
Social Media
Gold Award: Franklin & Marshall College, COVID Clips	View
Silver Award: Rider University, Social Media	View
Bronze Award: Franklin & Marshall College, Blue Chairs Social Distancing	View
Honorable Mention: Villanova University, VU COVID Social Media	View
Video
Gold Award: Bucknell University, Why Are We Here?	Watch
Gold Award: Eastern University, Beaker ™s COVID-19 Safety Protocol Demonstration	Watch
Silver Award: Juniata College, We’re all in this together	Watch
Bronze Award: Duquesne University, Covid-19 Awareness Videos	Watch
Bronze Award: Philadelphia College of Osteopathic Medicine, œA Message of Thanks  PCOM President and CEO Jay Feldstein, DO ˜81	Watch
Honorable Mention: Duquesne University, Be Brave	Watch
Wild Card
Gold Award: St. Lawrence University, COVID-19 Public Health Campaign	View
Silver Award: University of Pittsburgh and Ologie, Power of Pitt	Watch
Bronze Award: Drexel College of Engineering, Commencement Website	View
Honorable Mention: Pennsylvania College of Art & Design, PCA&D Virtual Exhibition	View
Honorable Mention: Rowan University, Rowan University’s COVID-19 signage	View
Electronic Media
E-Newsletters
Gold Award: Widener University, Widener Insider	View
Silver Award: Bloomsburg University, Bloomsburg University’s The Week Ahead and Onward	View
Silver Award: Duquesne University, DU Times	View
Bronze Award: Beacon College, “Lighting the Path”	View
Bronze Award: Montgomery County Community College, President’s Report	View
Honorable Mention: Drexel College of Engineering, College of Engineering News	View
Feature Video
Gold Award: Gettysburg College, Light of Mine	Watch
Silver Award: Eastern University, Eastern University Dorm Tour	Watch
Bronze Award: Eastern University, Ameera | School Counseling	Watch
Honorable Mention: Eastern University, Eastern University Fine and Performing Arts	Watch
Interactive Media
Gold Award: Bucknell University, Bucknell University Media Booklet: Leading the Conversation	View
Silver Award: Temple University Office of International Affairs, Global Programs Dual Bachelor’s Master’s Degree 2020 Brochure	View
Bronze Award: Philadelphia College of Osteopathic Medicine, 360 ° Video: Look Inside PCOM	Watch
Honorable Mention: Rider University, Lifting Barriers Video	Watch
Podcast
Gold Award: Gettysburg College, Conversations Beneath the Cupola Podcast Launch	Listen
Silver Award: University of Pennsylvania Graduate School of Education, Research Minutes Podcast COVID-19 Discussion series	Listen
Social Media Campaign
Gold Award, University of Pittsburgh, #PittGrad20	View
Silver Award: Philadelphia College of Osteopathic Medicine, œPass the Stethoscope  for Women in Medicine Month	View
Bronze Award: Villanova University, VU Social Media Posts	View
Honorable Mention: Seton Hill University, I Love the Hill	View
Social Media Promotion Video
Gold Award: Eastern University, ‘Rooted’ Magazine Promo	Watch
Silver Award: Gettysburg College, Message to Our Seniors	Watch
Bronze Award: Duquesne University School of Nursing, Michael Minnock	Watch
Honorable Mention: Eastern University, ‘Light’ Magazine Promo	Watch
Standalone Post
Gold Award: Widener University, Widener University: Pride (Drive) By	Watch
Silver Award: Eastern University, Lonely Beaker	Watch
Bronze Award: Grove City College, Grove City College “ Narnia Series	View
Honorable Mention: Duquesne University School of Nursing, Duquesne University School of Nursing – Levi Collier-Hezel post	View
Virtual Event Video
Gold Award: Penn State New Kensington, Virtual Groundbreaking Event – Digital Foundry at New Kensington	Watch
Silver Award: Manor College, An Evening With Manor – 2020 Virtual Gala	Watch
Bronze Award: Penn State Hazleton, Penn State Hazleton Practical Nursing Commencement 2020	Watch
Honorable Mention: Swarthmore College, Commencement 2020 – Swarthmore College	Watch
Website – Redesign/Refresh
Gold Award: Eastern University, Templeton Honors College Website	View
Gold Award: Moore College of Art & Design, The New Moore.edu	View
Gold Award: Rider University, Website Redesign	View
Silver Award: Juniata College, Juniata Magazine Website	View
Bronze Award: Bloomsburg University, Bloomsburg University Admissions Microsite	View
Bronze Award: Bloomsburg University, Bloomsburg University Athletics Website Refresh	View
Honorable Mention: Misericordia University, Misericordia University Website Redesign	View
Website Feature
Gold Award: Pennsylvania College of Art & Design, PCA&D Senior Show 2020	View
Silver Award: Drexel University, Inventive Solutions, Diverse Voices: Drexel University’s President Report 2020	View
Bronze Award: Muhlenberg College, Muhlenberg College Digital Viewbook	View
Honorable Mention: Drexel College of Engineering, Wicked Good Faculty	View
Photography
Feature Photo
Gold Award: Eastern University, Dance and Discovery	View
Gold Award: Swarthmore College, Outdoor Classroom	View
Silver Award: Eastern University, New Perspectives on General Education	View
Bronze Award: Swarthmore College, Orientation	View
Honorable Mention: Eastern University, Campus Stroll	View
Honorable Mention: Juniata College, Butterflies Represent Lives Lost as a Powerful Visual Commemoration	View
Honorable Mention: Swarthmore College, COVID portraits	View
Honorable Mention: Swarthmore College, Move-In	View
News/Event/Sports Photo
Gold Award: Swarthmore College, Commencement 2020	View
Silver Award: Kutztown University, Stand Up, Stand Together	View
Silver Award: Kutztown University, Acts of Kindness	View
Silver Award: Rider University, Basketball Photo	View
Silver Award: Swarthmore College, Wave	View
Bronze Award: Eastern University, Eastern Esports	View
Honorable Mention: Kutztown University, Dance Theatre of Harlem	View
Print
Admissions Viewbooks – Agency or In-House
Gold Award: Muhlenberg College, Muhlenberg College Viewbook	View
Silver Award: York College of Pennsylvania, YORK	View
Bronze Award: Eastern University, Undergraduate Viewbook	View
Bronze Award: Edinboro University, Edinboro University Viewbook	View
Honorable Mention: Rider University, Viewbook	View
Advancement Communications – Agency or In-House
Gold Award: Albright College, Donor Impact Report	View
Silver Award: Ursinus College, Ursinus College Annual Report and Campaign Impact Piece	View
Bronze Award: Widener University, Widener University Video Card & E-Mail In-House	View
Honorable Mention: Pennsylvania College of Technology, Pennsylvania College of Technology 2019-20 Impact Report: Essential Investments	View
Athletic Communications
Gold Award: Franklin & Marshall College, Athletics & Excellence Report	View
Silver Award: Edinboro University, Edinboro University Athletics Fund Drive	View
Brochures – Agency or In-House
Gold Award: Bloomsburg University, Bloomsburg University Accepted Package	View
Silver Award: Bloomsburg University, Bloomsburg University Parent Field Guide	View
Silver Award: Eastern University, Undergraduate Mini Values Brochure	View
Silver Award: Franklin & Marshall College, The Franklin & Marshall Fund Mailer	View
Bronze Award: Eastern University, Academics Booklet	View
Bronze Award: Muhlenberg College, Explore Muhlenberg	View
Honorable Mention: Eastern University, Faith, Reason, and Justice Brochure	View
Honorable Mention: Villanova School of Business, Inspiring Minds Faculty Research Brochure 2020	View
Honorable Mention: Widener University, Making the Case for Private Education: Widener’s 2020 Value Zine	View
Covers
Gold Award: Eastern University, ‘Reset’ Magazine Cover	View
Silver Award: Temple University Office of International Affairs, International Insight 2020 Issue Cover	View
Silver Award: York College of Pennsylvania, COVID-19	View
Bronze Award: Swarthmore College, Black Excellence – Winter 2020	View
Honorable Mention: Eastern University, ‘Light’ Magazine Cover	View
Magazines – Agency
Gold Award: Edinboro University, The BORO Spring 2020: The Fighters	View
Silver Award: Villanova School of Business, Villanova Business Fall 2020 Magazine	View
Magazines – In-House
Gold Award: Grove City College, the GeDUNK March 2020	View
Silver Award: Eastern University, Eastern Magazine: ‘Rooted’	View
Silver Award: Muhlenberg College, Summer 2020 Muhlenberg Magazine	View
Bronze Award: Bloomsburg University, Bloomsburg: The University Magazine Winter 2020	View
Bronze Award: Eastern University, Eastern Magazine: ‘Reset’	View
Bronze Award: Eastern University, Eastern Magazine: ‘Light’	View
Bronze Award: Pennsylvania College of Technology, Penn College Magazine Fall 2020	View
Bronze Award: Saint Elizabeth University, Saint Elizabeth University Magazine	View
Honorable Mention: Duquesne University School of Nursing, Duquesne University School of Nursing Magazine 2020	View
Honorable Mention: Temple University Office of International Affairs, International Insight 2020 Issue	View
Honorable Mention: Rider University, Fall 2020 Magazine	View
Honorable Mention: Swarthmore College, Winter 2020 Black Excellence – Swarthmore Bulletin	View
Honorable Mention: Thiel College, The Bell – Digital Destination	View
Postcards – Agency or In-House
Gold Award, Eastern University, Explore Eastern Invitation	View
Silver Award: Eastern University, How Do I Apply?	View
Bronze Award: Bloomsburg University, Bloomsburg University Student Affairs Postcards	View
Honorable Mention: Widener University, Widener Admissions Early Action Postcard In-House	View
Public Relations and Marketing
Branding or Capital Campaigns
Gold Award: Moore College of Art & Design, The World Needs Moore: Moore College of Art & Design’s 2020 “2021 Brand Campaign	Watch
Silver Award: Swarthmore College, Black Excellence	View
Bronze Award: Rider University, Branding	View
Honorable Mention: Rider University, Website	View
Public Relations Campaign
Gold Award: Rowan University, Addressing mental health on campus: Rowan ™s response to a local and national crisis	View
Silver Award: Aloysius Butler & Clark, Aloysius Butler & Clark/Widener University National PR Campaign	View
Silver Award: Educational Commission for Foreign Medical Graduates, Save Duration of Status Campaign	View
Bronze Award: Gettysburg College, Supporting our President ™s first year in 2019-2020	View
Honorable Mention: Saint Elizabeth University, College of Saint Elizabeth Becomes Saint Elizabeth University	Watch
Special Event Promotion
Gold Award: Franklin & Marshall College, More Than: F&M’s Day of Giving	View
Silver Award: Temple University Office of International Affairs, #YouAreWelcomeHere Week Online 2020	Watch
Bronze Award: Gettysburg College, Senior Celebration	Watch
Bronze Award: Ursinus College, Ursinus College 2020 Admitted Students Experience	View
Honorable Mention: Gettysburg College, Virtual Yield & Get Acquainted Day Pivot Plan	View
Wild Card
Gold Award: Swarthmore College, Primal Scream	Watch
Silver Award: Ursinus College, Ursinus College 2020 Admitted Students Experience (copy)	View
Bronze Award: Muhlenberg College, A Community Effort	View
Bronze Award: Pennsylvania College of Technology, Wildcats Give Thanks for UPMC Field	Watch
Honorable Mention: Eastern University, Eastern University Christmas Card 2020	Watch
Writing
Blog Writing
Gold Award: Drexel University, How COVID-19 Disrupted Supply Chains	View
Silver Award: Drexel University, Q+A: Take ˜Me ™ Out to the Ballgame ” How FOX Sports Is Filling Stadiums with Virtual Fans During the Pandemic	View
Silver Award: Pennsylvania College of Art & Design, PCA&D Faculty: AR into Activism	View
Bronze Award: Drexel University, Q+A: Natural Hair Discrimination Is Race Discrimination	View
Honorable Mention: Duquesne University, Duquesne University Nursing@Duquesne Blog	View
Long-Form Story (more than 1,000 words)
Gold Award: Pennsylvania College of Technology, Making Makers	View
Silver Award: Swarthmore College, Empathy & Exploration	View
Silver Award: Widener University. Reframing Conversations on Criminal Justice by Stepping Inside Prison Classrooms	View
Bronze Award: Gettysburg College, Don ™t Cheer for Us; March with Us	View
Bronze Award: Muhlenberg College, A Community Effort	View
Honorable Mention: Bloomsburg University, Mover of Obstacles	View
Honorable Mention: Widener University, Widener University: Gottahava Wawa ¦ in Your Business Class	View
Short-Form Story (less than 1,000 words)
Gold Award: Muhlenberg College, Inside Marti’s Head	View
Silver Award: Swarthmore College, Honing Their Craft	View
Bronze Award: Gettysburg College, Economics Prof. Rimvydas Baltaduonis helps pass internet voting in Lithuania, urges U.S. to consider alternate voting options	View
Bronze Award: Ursinus College, Remembering Aidan Inteso ™24	View
Bronze Award: Widener University, A Bird ™s-Eye View of Summer Research: Students Test Detergents to Save Wildlife Affected by Oil Spills	View
Bronze Award: York College of Pennsylvania, Zac Track	View
Honorable Mention: Moore College of Art & Design, When Your Bedroom Becomes Your Office: Moore Employees Discuss Telecommuting Challenges and Joys	View