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Visual Communications Specialist (graphic designer)

Penn State Berks | Reading, PA - Posted 5 months ago

The Penn State Berks Office of Strategic Communications is seeking a dynamic team player for the position of Visual Communications Specialist. This position is responsible for the graphic design and production of all the college’s marketing and advertising materials, maintaining the University’s brand standards, acting as campus photographer, and assisting with the coordination of photo and video shoots and special events.

Job Responsibilities

  • Design and produce all marketing and advertising materials, including print ads, billboards, digital advertising, etc., in alignment with University standards.

  • Design all college publications including the alumni magazine, as well as print and electronic publications including degree flyers, brochures, postcards, posters, etc.

  • Develop graphics to be used in print, on the website, and social media platforms.

  • Maintain the University’s brand standards by overseeing the use of the mark and providing consultation on visual identity.

  • Responsible for most campus photography and assisting with video needs. Coordinates photo and video shoots with University Park and outside vendors.

  • Coordinate the printing process through the University’s Print Portal and local printers, from estimates to delivery.

  • Contribute and assist in the planning of special events on campus, providing print and electronic invitations, graphic design, and support as needed.

  • Must be able to work within University guidelines while producing creative work.


  • 2+ years of related experience

  • Bachelor’s degree or higher

  • Or an equivalent combination of education and experience

  • Prior experience in higher education is preferred.

  • Prior experience with video production preferred.