Using photoshop to add diversity to marketing materials

College admissions offices want to appeal to audiences of all races and genders. Some schools have even “doctored” their admissions photographs using Photoshop in an effort to appear more inclusive. York College of Pennsylvania recently used Photoshop for one of its admissions ads and is receiving backlash. This Inside Higher Ed article talks about this recent incident, other incidents and the ethical ramifications of using this   Photoshop technique to incite broad appeal.