Why you should monitor your institution’s Facebook results

There is a constant slew of news that surrounds Facebook, some of it is good, some of it is bad. The social media network recently turned 15, and that led Michael Stoner of mStoner, one of the presenters for our 2019 Spring Professional Development Conference, to explain why you should take time to monitor your college’s Facebook results. This Inside Higher Ed article by Stoner explains why he feels this exploration is important.