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November 19, 2017 @ 9:11PM

Agenda for 2018 Spring Professional Development Conference announced

We are pleased to announce the agenda for the 2018 CUPRAP Spring Professional Development Conference from March 14-16, 2018,...

November 18, 2017 @ 6:07AM

Online programs vs. classroom instruction

Do online programs match the quality of classroom instruction? Professors at Eastern Michigan University do not think so, and...

What They’re Saying

Jennifer P. Stoudt

Acting Assistant Vice President of College Relations & Marketing, Albright College

Whether you’re new to higher ed communications or a seasoned professional, the opportunities that CUPRAP provides to learn and grow are worth every penny. But, over the course of my 19 years as a CUPRAP member, what I have always been most grateful for are the relationships that I’ve established with colleagues at other colleges and universities. To have access to a community of people who do what you do, who are generous with their professional counsel, who will listen to your ideas and commiserate with you over shared challenges – that is truly priceless.

Tom McNamara

Executive Director of Communications, DeSales University

I have been a member of CUPRAP for more than 13 years. The networking, camaraderie, and professional knowledge sharing, as well as the all-important validation that you are following our industry’s best practices, are great reasons for joining. Communications and marketing of higher education matters, and CUPRAP is an outstanding resource for newbies and veterans of this important work.

Cathy Toner, JD, MJ

Director of Communication and Marketing, Villanova School of Business

CUPRAP is an exceptional organization and my involvement has been incredibly rewarding. Attending CUPRAP conferences has connected me with creative, engaged colleagues at other schools and universities and contributed to my own professional development. The Villanova School of Business was honored to host a successful CUPRAP workshop last fall.

Joseph Master

Assistant Dean, Marketing and Communications, Temple University’s College of Liberal Arts

“I attended my first CUPRAP spring conference just 10 days after starting my first position in higher education. I hadn’t even left my job in publishing yet, and I received an email from my future boss that said: “You have to go to this.” I haven’t missed one since and I have encouraged all of my staff to attend. The power of this organization isn’t just the programming; it’s the people. It’s the commiseration over shared pain points, the validation that you’re on the right track, and the sometimes enlightening realization of what the right track even looks like. In a field where university communicators are so outnumbered by our faculty colleagues, the CUPPIE awards also serve a noble purpose in recognizing work that sometimes goes unnoticed (or under-appreciated) by those on the other side of the academic isle. I am so grateful that I was forced to go to that first conference. I assure you, the rest have been by choice.”

Genna Welsh Kasun

Director of Social Media and Content Coordination, Juniata College

CUPRAP is a fantastic professional development organization. In addition to providing a network of approachable, professional colleagues who I’ve come to count on, CUPRAP brings resources and trainings from experts at the same time that said presenters emerge into the national higher education marketing conversation. Because these trainings are so timely and cover so many topics, CUPRAP provides a learning space for designers, writers, social media managers, and other professionals to learn alongside one another. I am so grateful for CUPRAP; it has provided more than I thought a professional organization—a term that has a cold, corporate connotation to me—could.

Chuck Marsh

Director of University Relations and Marketing, Penn State Abington

Networking with other like-minded professionals in our field has been the biggest benefit of my membership in CUPRAP.  The chance to connect with colleagues in and out of sessions at the annual conference opens up a network of advice and support I use throughout the year.  I’ve found the members to be professional, experienced and always willing to share their expertise.